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Why Unity 3D Is So Popular for Games and VR Development

The cross-platform game engine, Unity, was created by Unity Technologies in 2005 to “democratize” the game development industry, trying to make it accessible to every virtual...

How Brands Leverage Augmented Reality to Enhance Engagement and Boost Sales: 3 Real World Examples

We have been discussing the potential of Augmented Reality (AR) for many years now, but we didn’t see it in action until Pokémon GO got millions following their smartphones to...

How AR & VR Apps Optimize Healthcare

Healthcare has always been quick to adopt the latest technology to help enhance patient care. So it’s hardly a surprise to see augmented reality (AR) and virtual reality (VR)...

How Augmented Reality Will Influence E-Commerce

When e-commerce first emerged, it disrupted the traditional brick and mortar retail business model. Since then, nothing has really changed. It really hasn’t evolved to become...

How to Start Building Apps for Samsung Gear and Why

The competition is heating up in the mobile VR market with Samsung Gear VR comfortably leading the pack. This is evidenced by sales figures last year that exceeds both HTC Vive...

Google Glass - For Geeky Users Only?

The Google Glass project sounded very interesting when it was incepted. Once it's released out to the public some time this year it would be great to try and play with the device...