Northern Trust

software development for northern trust

Client Goal

The Northern Trust Corporation is an American international financial services company headquartered in Chicago, Illinois. The company was looking to build a marketing and target audience prospect tool.


Intersog built an educational and engaging marketing and prospecting tool that casts a wide net to wealth minded individuals and helps to qualify a target prospect; those with 10+ million dollars to invest.  Thru the division of life-style choices:  family, philanthropy, lifestyle and capital assets, this dynamic iPad app sets the user thru a path of interactive content to provide advisement and insights on managing their wealth assets.  With quizzes, Q&A's, contact the experts and other features, Northern Trust is collecting valuable data thru the usage analytics tools as well as a user registration process that prompts user to provide additional details to help deliver the right content to them.

Functional Features


Objective-C, LAMP based CMS, Omniture SiteCatalyst analytics